There’s no questioning that customers want value when they do business with you. It’s the reason concepts like customer value management and customer experience management exist, but these topics are so broad it can sometimes be difficult to pinpoint which elements are the most important from a customer point of view. Today, we’ll be taking a closer look at figuring out what your customers really want so that you can start devising ways to deliver. There are numerous “elements of value,” but the following are some of the most important you’ll need to pay attention to. Understanding Elements of Value Before you can dive into what customers want, you’ll have…