For those that do not know, affiliate marketing involves hiring someone, such as an influencer or content creator, to promote your business or product. Many times affiliate marketing will also pay the contractee a commission for each product sold. Many businesses have started turning to affiliate marketing as their go-to way to promote their brand and gain customers. Equitable Marketing weighed in with their opinion on why companies have been implementing this strategy so much in the last couple of years and why you should consider affiliate marketing for your business. Equitable Marketing is a digital marketing and consultation firm that specializes in modern marketing techniques and are experts in…